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behind the scenes


This isn’t about us - it’s about you and your journey, so we won’t say much here. We do want to tell you that we are a purpose driven brand that's on a mission to introduce more play + free people’s minds of comparisonitis, perfectionism and stress, through art therapy

When you have messy hands you disconnect from your devices (which we all need to do a little bit more of) and spend time in flow state which is when you're completely immersed in something and your mind becomes quiet (yes all those hundreds of tabs start to close down -yipeee).

We need to play more (and not on our phones)

Clay is the perfect medium to play around with. 

Pottery at your place ®

We bring pottery to your place with our at-home air-dry kits.

What's the best part?  No previous skills, wheel or kiln required! (you do have the option to fire your pieces of course)

Our general kits come with everything that you need to have a mindful moment with yourself.  Our junior kits give little ones a sensory + explorative experience and our team kits are perfect for a team building exercise, a fun party activity for a hens, or a kid's birthday party. 

Oh and by the way, modeletto  means ‘to model’ in Italian, an appreciation for our Italian heritage in Florence, and to our grandfather / dad, Peter Caccia-Birch who is the dearest man, that's forever using his hands to create and paint, and taught us to embrace the messiness of life and to be mindful in these moments.